What is Clickfunnels and how does it work?
Clickfunnels ® automates the entire sales process and lets you control every stage of the buying journey of your customers. You’ll learn how to create converting landing pages and funnels all in one place. You don’t need to have much technical expertise or hire a developer, designer and sales team to manage your marketing. This saves you more time and more money.
If you have products or services that you want to sell online, you can use Clickfunnels ® to drive traffic to your business, boost your conversions and sales and manage your marketing.
In this article, we review what Clickfunnels ® exactly is, its features and benefits and how it can help you. We also compare it with some of the top popular software for creating landing pages and sales funnels.
Clickfunnels ® is a SaaS (software as a service) platform designed to help entrepreneurs generate leads and market their products and services online. It was founded by Russel Brunson who has built a following of over a million entrepreneurs and has sold over 250,000 copies of his marketing books.
Russel created a funnel building software that lets you create high-converting landing pages and sales funnels using a simple drag and drop editor. Clickfunnels ® comes with an autoresponder, email marketing and shopping cart features to manage the entire process in one place. Basically, you have everything that you need to market your business without needing to hire a team of developers and a marketing team.
You can find tons of tutorials and guides that show you how to get started with Clickfunnels ® and use it efficiently.
You can find some Clickfunnels ® success stories to help inspire you. If you are just starting your business and you want to manage all your marketing in one place, Clickfunnels ® is the perfect platform to help you get started.
You can also try the 30-day Clickfunnels ® challenge. Make sure you understand what the program is and how it works. Learn from the experts in affiliate and digital marketing and those who have used Clickfunnels ® themselves.
They must have experienced some challenges while starting but you don’t have to experience the same. Clickfunnels ® team will provide you with the tools and resources that you need and guide you on the right path.
Clickfunnels ® is a popular choice for creating sales funnels and marketing funnels for all types of businesses. There is a wide range of sales funnels and templates so whatever your niche is, Clickfunnels ® can help.
Here are the primary benefits of using Clickfunnels ® and why you should choose it over any other funnel and landing page building software out there.
ClickFunnels ® is a one-stop sales and marketing solution for entrepreneurs and affiliates. It’s more than just creating funnels and landing pages. If you are just starting, it can be difficult to find a software or platform that can offer a good web hosting service, email autoresponder, and more. In this case, Clickfunnels ® is a perfect choice because it has everything that you need to set up a website or landing page without having to look and spend for another hosting service and domain name registration.
Ease of Use
Clickfunnels ® has very user-friendly features. It has a simple drag-and-drop editor that allows you to create and optimize landing pages easily without touching any code. You don’t need to be a developer to get started. Plus, it has a wide range of high converting templates that makes it much easier for you to create landing pages and funnels, code-free. You no longer have to find and use multiple tools required to manage your business. Clickfunnels ® can help you manage everything in one place. You can create, design and optimize your landing pages, track your website performance, as well as manage your email marketing and affiliate marketing campaigns through Clickfunnels ®.
Not only it allows you to create landing pages and sales funnels. You also get to earn commissions while you are busy growing your business. If you don’t have a product, you can simply promote Clickfunnels ® and make commissions. There are plenty of ways on how you can promote Clickfunnels ® and make money. You just have to see which one works faster and easier for you.
Consider Reading: How to promote Clickfunnels
Clickfunnels ® provides incredible support for its users. If you experience any problem or issues with the software, you can share your questions and find solutions quickly. There are also tutorials and even online forums online where you can find other Clickfunnels ® users talking about it and sharing their experiences. You’ll receive ongoing support and training materials to help you grow your business.
If you want to sell a product or service, market B2B or B2C, or simply capture leads for your email list, Clickfunnels ® can help. It offers a variety of additional features to optimize your pages and improve other areas of digital marketing.
Here is the overview of Clickfunnels ® features:
- Custom domains
- Email integrations
- Membership Funnels
- Webinar Funnels
- Order Pages
- Downsale pages
- Priority Support
- A/B Split Tests
- Optin Funnels
- Click Optin
- Sales Funnels
- Auto Webinar Funnels
- Hangout Funnels
- Upsell Pages
- Share Your Funnels
- Priority Template Requests
Through the Clickfunnels ® platform, you can easily integrate all sorts of elements into your templates and then perform your A/B testing on them to see what works best.
Drag and drop editor
Clickfunnels ® has a simple and user-friendly drag-and-drop user interface that you can use to design attractive sales funnels from scratch.
There are about 40 free and highly customizable templates that are available inside the software. Whether you want to use the templates or you want to design it from scratch, ClickFunnels ® has a drag-and-drop editor to make page building so much easier for you. You don’t have to hire developers or designers.
Plenty of built-in and high-converting templates
Whether you are looking to sell stuffs or capture data through Tripwire Funnel or Product Launch Funnel, Clickfunnels ® can help. You can find templates for different sales pages such as order, upsells and downsells. With Clickfunnels ®, you’ll surely find a template that fits your niche and requirements.
The funnel templates are categorized under lead capture funnels, sales page funnels, event funnels, and membership funnels. Some popular funnel templates include sales letter funnel, product launch funnel, 2-step tripwire funnel, invisible funnel, homepage, squeeze page funnel, lead magnet funnel, bridge funnel, survey funnel, and more.
All funnel templates include built-in landing page templates that you can optimize to meet your needs.
Most ClickFunnels ® websites and pages deal with payments and sensitive credentials or details. This is why it’s crucial to consider security as an important factor or priority when choosing a landing page or sales funnel builder software.
ClickFunnels ® makes sure all websites or pages created through it are encrypted to keep both buyers and sellers safe from phishing, identify theft, and other malicious attacks.
The easiest way to tell if a website is safe is through the SSL certificate (URLs that start with HTTPS). All ClickFunnels ® websites and pages have SSL certificates. Your data and information are secured and safe.
ClickFunnels ® has its own autoresponder, but it also supports third-party email service providers. This makes ClickFunnels a perfect lead generation and email marketing tool. It supports MailChimp, Zapier, Drip, ConvertKit, Aweber, and more.
ClickFunnels ® comes with its own analytics tool to track your website and funnel’s performance, including click-throughs, conversion, opt-ins, and visitors. This helps you see if your funnel campaigns work. It also shows you an overview of your audience’s activity right on your dashboard. ClickFunnels ® makes it easier for you to track down sources and manage users using other tracking and analytics tools.
Multiple domains and sub-domains can be connected with ClickFunnels ®. You can use so many ClickFunnels ® features to take advantage of multiple domains. Whether you want to run a sales offer or host a webinar on your website, Clickfunnels ® makes it possible. You don’t have to spend more for premium plugins or themes.
A/B split testing tools
ClickFunnels ® allows you to split test multiple sets of your funnel, so you would get an idea which element performs better.
Split testing is important to optimize your conversions and help save your time and money by reviewing which elements perform best or whether your landing page is converting or your campaigns are really effective.
ClickFunnels ® allows you to accept payments at the end of your funnel without sending your buyers to a third party. It supports various payment system integrations with PayPal, Stripe, Apple Pay, Android Pay, and more, as well as affiliate programs like ClickBank and JV Zoo.
There’s also a Clickfunnels ® plugin that can be added to your WordPress site. It gives you unlimited flexibility to set up your WordPress site. You can add a new page straight to your Clickfunnels ® WordPress plugin and add a funnel step from Clickfunnels ® directly into your WordPress. You can use your WordPress while keeping the same domain for Clickfunnels ®.
Here are the steps on how to add a page to your Clickfunnels ®.
One Funnel Away Challenge
It’s a 30-days challenge or more of a boot camp, where you will learn 4 different strategies to create a successful and earn revenues for your business in 30 days. These 4 marketing strategies are divided into 4 different modules (weeks), and you will be guided by the Clickfunnels ® master himself, Russell Brunson and the Clickfunnels ® team.
From week one, day one, you will start to understand the basics of click funnels, sales pages, internet marketing and the strategies to create a successful online business. You will also learn other different modules such as Offer Hacking, Storytelling, Sales Funnels, and Traffic generation.
Apart from access to these 4 modules, you will get many more goodies like hard-copy books, MP3 players, live coaching with Stephen Larsen and much more.
You have the ability to share funnels with other users. Any ClickFunnels ® funnel can be shared with you and you can easily use them in your account by importing in one-click.
Some users join the ClickFunnels ® affiliate program to earn money on the side while selling or promoting their products and services. Others use it to build and share landing pages with clients. With share funnel URLs, you get to receive a 40% commission for every click and signups that your ClickFunnels ® link gets.
If you want to be like them, the Share Funnel feature is a productive way to generate more passive income.
Actionetics: Email marketing automation software
Actionetics is an email marketing automation platform that’s built directly into ClickFunnels ®. It works similar to other email services in that it stores your contacts, create email lists, and sends out both broadcast and automated emails. It helps you manage your email marketing strategy from one place, including features like email builder, list management, performance analytics, autoresponder series, triggered emails and advanced segmentation.
Backpack: Affiliate Management System
Backpack is an additional easy affiliate system that lets you create different kinds of affiliates. You can add an affiliate program to your own funnels so people can refer to other sand you also get a commission. It becomes easy to set up and manage your own commission plans. You get also get affiliate analytics to see who your most valuable affiliates are.
Clickfunnels ® doesn’t just provide you with the tools that you need to build your own unique funnels but also it helps you start and manage your own affiliate program all in one place.
Books and Resources by Russel Brunson
Russell Brunson, the creator and founder of ClickFunnels, shares his knowledge and experience on how to grow your digital marketing and sales.
So if you want to get the most out of ClickFunnels, it’s a good idea to spend some time learning from Russell Brunson’s own experience and insights about funnel hacking and ecommerce. He shares them in these three books:
- Expert Secrets
- Dotcom Secrets
- Funnel Hackers Cookbook
Each of these books offers valuable insights that entrepreneurs, marketers and affiliates can learn from.
If you want to start an online business but don’t know where to start, check out Expert Secrets. This is the first book that Russel Brunson wrote. Here, Russel shows how you can leverage your knowledge and experience to build a successful online business.
Expert Secrets gives you some advice on how you can turn expertise into real leadership that people will follow and admire. Russell Brunson shared in this book, “Your message has the ability to change someone’s life.”
Dotcom Secrets by Russell Brunson shows you the steps on how to grow your business. This isn’t like any other “how-to” marketing books out there that tell you what not and what to do. Russel shares his experience and strategies or secrets on how to attract more traffic to your website or drive more conversions. Having the right tools and resource like Dotcom Secrets is important to see what strategy works and if there’s any problem with conversions or traffic, you know how to fix them.
Funnel Hacker Cookbook
ClickFunnels is a truly useful and valuable tool for those who want to learn about affiliate marketing, funnel building or hacking and entrepreneurship in general. But if you want to get the most out of it, you should invest in the Funnel Hackers Cookbook. As its name suggests, it’s a cookbook that provides you with the right recipes on how to create an effective and converting funnel.
Funnel Hackers Cookbook is essentially a funnel hacking guide. It shows you complete steps on how to choose the right funnel type and create them.
The book has 22 different funnels, pages of ClickFunnels and other elements to help you understand how funnels work and how you can benefit from them.
Pricing Plans: Clickfunnels
The ClickFunnels ® pricing model is perfect for just about any business size, even if you are just starting. It starts with a 14-day free trial and then you need to choose a plan after that. With the basic plan, you can start building your funnel and start selling.
If you’re looking to scale and want to build an unlimited number of funnels, then you should choose the ClickFunnels ® Etison suite package ($297/month). With the Etison Suite plan, you can build unlimited funnels and pages, handle an unlimited number of visitors, and manage an unlimited number of custom domains.
The smartest way to approach the ClickFunnels ® packages is by starting with the basics and scaling up as after that. There’s also a free 14-day trial where you can access some of its features and you can start from there. It is important to understand what Clickfunnels ® and how you can benefit from it so you can maximize your time and the resources available. If you choose the basic plan and your business grows, you can upgrade to the Etison Suite.
The primary difference between the Clickfunnels ® pricing plans is the number of landing pages and sales funnels you can get as well as the advanced features you can access.
- Startup – $97 monthly
- Etison Suite – $297 monthly
- Funnel Hacks – $997 for 6 months
- Funnel Hacks 1 Year – $1997 a year
Clickfunnels ® Etison Suite plan comes with two exclusive features (Actionetics and Backpack) for managing your affiliates and building your email list. Actionetics allows you to create websites that convert traffic to leads, follow up automatically with them, and track their responses. Backpack is another feature under the Clickfunnels ® Etison Suite. You can’t find this feature in a Starter package.
Essentially, Backpack allows you to manage your affiliates, create and reward them for promoting your products. You can even link a third party payment gateway to process your payments.
Clickfunnels Certified Partner Program
When you sign up for ClickFunnels ®, you automatically become an affiliate and earn even more money by participating in the ClickFunnels ® affiliate program. ClickFunnels ® affiliate payout is very encouraging:
- 40% recurring for ClickFunnels ® monthly accounts, and
- 40% one-time for the promotion of Funnel Hacks
The ClickFunnels ® affiliate program uses a technology called sticky cookies to track your site visitors across devices and ensure you get paid when they convert.
Affiliates are charged with promoting ClickFunnels ® front-end products (Webinars, free trials, etc). But as these leads move further down the sales funnel and purchase more ClickFunnels ® products, you still get a commission.
Here are a few examples of the kind of products you can promote as a ClickFunnels ® affiliate:
ClickFunnels ® team is always brewing something and creating new products so you can keep finding new ways to promote their products and earn even more money as an affiliate.
Joining the affiliate community is a great opportunity to grow your networks online, building relationships and connections that could turn into new business opportunities in the long run.
Consider Reading: Clickfunnels Certified Partner Program Review
Integrate and connect your Clickfunnels to other apps to automate sales and marketing workflows, sync your subscribers or deliver high functionality.
Here are the overview of the third-party integrations of Clickfunnels:
- Embed a calendar into your funnel
- SMS merge tags to use with Twilio
- Add a Warrior Plus button to your Clickfunnels page
- GotoWebinar integration
- Integrate with disc delivered
- Add SMS messages to your funnel
- Integrate Kajabi with Clickfunnels
- Add product sales to Kajabi
- Add a Paypal button to your page
- Install and add the Clickfunnels plugin to your WordPress site
- Add a new page to your Clickfunnels WordPress plugin
- Manage your WordPress Clickfunnels pages
- Integrate Clickfunnels with Shopify
- Connect a product in Shopify to your funnel
- Add funnel to Facebook page
Integrate Clickfunnels with Shopify
With this, you can send shipping information directly from a ClickFunnels order form to your Shopify account for shipping.
If you have a Shopify store where you wish to manage fulfillment and inventory of a product you create in ClickFunnels, you will need to integrate according to these instructions.
The Shopify integration will send shipping information, but it will not accept payment. Furthermore, each product ordered in the funnel will be sent to Shopify separately.
Some products inside of Click Funnels require the physical shipping of a product or an add-on to a product. Clickfunnels allows you to add shipping to your Clickfunnels products.
Make sure to consult your individual shipping integration page for detailed setup instructions.
Manage your WordPress Clickfunnels pages
Setting a funnel step as your home page in WordPress allows you to seamlessly add your funnel page with your WordPress domain on the home page and continue using the same domain for WordPress and Clickfunnels.
You can also adjust your pages in WordPress and set them up as needed.
Clickfunnels vs other software tools
Builderall vs Clickfunnels
Builderall and ClickFunnels ® are both popular and powerful sales funnel software, each with strengths and weaknesses. Both provide a range of templates to help users create stunning websites and pages. All of Builderall’s templates are free, while Clickfunnels ® offers a selection of both free and premium. Read more about the Builderall vs Clickfunnels review here.
Clickfunnels vs Shopify
Both Shopify and ClickFunnels ® allows you to create and launch a profitable online store. Clickfunnels ® is a better choice if you’re just starting, whereas Shopify is for those who need to upgrade their online store. If you are a marketing pro and you want to go full-time running and managing an online store, Shopify can help. Clickfunnels ® is the better choice if you are just starting out selling products. Read more about the Clickfunnels vs Shopify review here.
Clickfunnels vs Kartra
Clickfunnels ® has increasingly grown in sales and subscribers to its SaaS platform. On the side, there’s Kartra which is the closest competitor of Clickfunnels ® and the newest, hottest tool in the market. It helps the users develop advanced and build super converting micro sales funnels. Read more about the Clickfunnels vs Kartra review here.
Leadpages vs Clickfunnels
While Leadpages and Clickfunnels ® share some common features, they are also very different applications. ClickFunnels ® is all-in-one sales funnel software that lets you manage everything from lead capture to sales in one platform, whereas Leadpages is a specialized landing page application.
Kajabi vs Clickfunnels
Kajabi is aimed at people selling solely digital products, such as online courses, membership programs and ebooks. Whereas Clickfunnels ® audience is broader; users can sell physical or digital products. Essentially, Kajabi is a more specific tool aimed at a relatively targeted audience. Read more about the Kajabi vs Clickfunnels review here.
Convertri vs Clickfunnels
Clickfunnels ® is already an established and reliable funnel builder. It’s trusted by thousands of affiliate marketers in creating high-converting landing pages and sales funnels. Its features are designed to generate maximum conversions effectively. Convertri is newer in comparison to Clickfunnels ®. And it is a much more affordable option and has more features than Clickfunnels ®. Read more about the Convertri vs Clickfunnels review here.
What to watch out for Clickfunnels?
Here are a few upcoming features that will be added to Clickfunnels ® soon. Check them out!
- Pypline CRM: High- touch CRM designed to simplify the process of progressing your customers from “visitor” to “buyer.”
- Wasabi Membership Site: Use ClickFunnels’ pre-designed membership site templates so that you can upload your membership content in minutes. Build multiple pages and tabs.
Russell and the Clickfunnels ® team are constantly adding more value to their products and to their community.
Check out this video from Russel here.
It's amazing that marketers don't discuss this simple and lucrative funnel fix more often…? ?
Posted by Russell Brunson on Sunday, September 17, 2017
Clickfunnels Product Quality Score
In this Clickfunnels ® review, I’d recommend Clickfunnels ® especially for those who are just starting their business. This software is for all aspiring entrepreneurs, affiliates and marketers out there who wants to manage and simplify their business and make more money through Clickfunnels ®.
If you are great in funnel hacking, you can use Clickfunnels ® to create funnels and make money out of it. There are plenty of ways on how you can promote Clickfunnels ®.
Clickfunnels ® is easy to use and has flexible and versatile features. It has everything that you need to streamline, automate your workflow process and manage your business all in one place. You get more than how much and what you invest. You can earn money on the side while growing your business. Also, you get continuous training and ongoing support from the Clickfunnels ® team. Overall, it provides value for your money and time.
Final thoughts on Clickfunnels
The ClickFunnels ® community is a great way to stay on top of the latest strategies and opportunities to learn funnel hacking and other marketing strategies. Russell Brunson provides the tools and resources needed to become a successful entrepreneur. He is always looking for new ways to offer value to aspiring online marketers, affiliates, and even successful entrepreneurs.
Not only it allows you to create and design landing pages and funnels, but you can also optimize them to match your requirements. Whatever your needs are, ClickFunnels ® can help you get started and grow your business. If you really want to start a business and make money online, then you need Clickfunnels ®.
Join Clickfunnels ® by starting the 14-day free trial period. You’ll get access to everything mentioned in this Clickfunnels ® review. The templates, resources and tutorials are all available. Try it for yourself and see how it works.